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Google Ads vs Facebook Ads: Which Is Best?

Google Ads vs Facebook Ads: Which Is Best?

by Futurety Digital | Dec 16, 2021 | Digital Marketing

Before starting a paid marketing campaign, it’s important to choose the platform best suited for your business, so let’s break down the difference between Google Ads vs Facebook Ads. Each platform is unique in their own ways and provides different benefits and values....
What Does Facebook’s Ad Targeting Update Mean For Small Businesses?

What Does Facebook’s Ad Targeting Update Mean For Small Businesses?

by Futurety Digital | Nov 24, 2021 | Digital Marketing, Online Communication

Meta announced their first big update of 2022. Starting January 19, Facebook’s ad targeting update means removing several Detailed Targeting options for paid ads on Facebook that aren’t used or relate to topics users deem sensitive such as political affiliation,...
How Do Google Shopping Ads Affect Holiday Traffic 

How Do Google Shopping Ads Affect Holiday Traffic 

by Futurety Digital | Nov 15, 2021 | Digital Marketing, Online Communication

The holiday’s are right around the corner. As a business, you think to yourself “how do I drive more website traffic?” A great question, and one of the answers we will discuss. For many businesses, the holidays provide a large part of their overall revenue for the...
5 Digital Marketing Tools to Help Grow Your Business

5 Digital Marketing Tools to Help Grow Your Business

by Futurety Digital | Sep 20, 2021 | Digital Marketing, Online Communication, SEO

It’s no secret that digital marketing is one of the most important aspects of business growth and success. Once you have a solid digital marketing strategy, you can use one of the many tools to help you grow your business.  There are tools for everything involving...
Top 7 features to use on TikTok

Top 7 features to use on TikTok

by Futurety Digital | Sep 3, 2021 | Digital Marketing, Online Communication

Since its inception, TikTok has become one of the most popular social media platforms in the world. Featuring similarities to Twitter’s short-form video app, Vine, TikTok has brought new features, longer videos and more opportunities for business growth. With all the...
How to optimize your content to appear as Google’s Featured Snippet

How to optimize your content to appear as Google’s Featured Snippet

by Futurety Digital | Aug 23, 2021 | Digital Marketing, SEO

As digital marketing professionals, we’re always looking for ways to get our content in front of our audiences. One of these ways is through exceptional site rankings. We pump out content based on research with the best keywords and descriptions but sometimes, we...
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Futurety is the go-to source for Search Engine Optimization (SEO) and Digital Marketing for regulated industries and premium brands. We build results-driven digital marketing strategies that win customers and grow businesses.

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