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Seven digital marketing trends you should know in 2022

Seven digital marketing trends you should know in 2022

by Futurety Digital | Mar 24, 2022 | Digital Marketing

New year, new rules? The fun (and frustrating!) thing about digital marketing is that the rules and trends are constantly evolving. It can be hard to stay up-to-date on what is important and what to focus on. Don’t worry, we’ve got you covered! Here are just a few of...
What Google’s Topics API Update Means for Your Targeted Strategy

What Google’s Topics API Update Means for Your Targeted Strategy

by Futurety Digital | Mar 9, 2022 | Digital Marketing

More Google updates for 2022! Google introduced an API update, Federal Learning of Cohorts (FloC), in March 2021. They’ve changed course since then and plan on rolling out Google’s Topics. This new API will provide a balance between finding privacy...
How Omicron Is Affecting Digital Marketing

How Omicron Is Affecting Digital Marketing

by Futurety Digital | Feb 2, 2022 | Digital Marketing

The Omicron variant is in full force right now and, with the unknown on the horizon in terms of shutdowns, let’s discuss how Omicron is affecting digital marketing. As digital marketers, we need to be on our toes at all times to make sure the strategy and spend is...
The Importance of Brand Promotion Post Holiday Season

The Importance of Brand Promotion Post Holiday Season

by Futurety Digital | Dec 30, 2021 | Digital Marketing, Online Communication

The Holiday season presents a huge opportunity for unique and engaging marketing strategies for your business. Taking advantage of holiday marketing can lead to an increased customer following and engagement post holiday season. Having an increased customer following...
Google Ads vs Facebook Ads: Which Is Best?

Google Ads vs Facebook Ads: Which Is Best?

by Futurety Digital | Dec 16, 2021 | Digital Marketing

Before starting a paid marketing campaign, it’s important to choose the platform best suited for your business, so let’s break down the difference between Google Ads vs Facebook Ads. Each platform is unique in their own ways and provides different benefits and values....
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