by Futurety Digital | Jun 27, 2022 | Digital Marketing
Inflation is on the rise and consumers are making more price conscious purchase decisions than before. We thought marketing during COVID-19 was the last time we would have to make big changes in our efforts for a while. Unfortunately, marketing during inflation proved...
by Futurety Digital | May 26, 2022 | Online Communication
It’s no secret that TikTok is one of the top social media sites right now. Even though the advertising brands do on the platform are converting, some are still unsure whether or not to try it out for themselves. This is your sign to make the leap and join TikTok...
by Futurety Digital | Mar 24, 2022 | Digital Marketing
New year, new rules? The fun (and frustrating!) thing about digital marketing is that the rules and trends are constantly evolving. It can be hard to stay up-to-date on what is important and what to focus on. Don’t worry, we’ve got you covered! Here are just a few of...
by Futurety Digital | Mar 9, 2022 | Digital Marketing
More Google updates for 2022! Google introduced an API update, Federal Learning of Cohorts (FloC), in March 2021. They’ve changed course since then and plan on rolling out Google’s Topics. This new API will provide a balance between finding privacy...
by Futurety Digital | Feb 2, 2022 | Digital Marketing
The Omicron variant is in full force right now and, with the unknown on the horizon in terms of shutdowns, let’s discuss how Omicron is affecting digital marketing. As digital marketers, we need to be on our toes at all times to make sure the strategy and spend is...