by Futurety Digital | Feb 2, 2022 | Digital Marketing
The Omicron variant is in full force right now and, with the unknown on the horizon in terms of shutdowns, let’s discuss how Omicron is affecting digital marketing. As digital marketers, we need to be on our toes at all times to make sure the strategy and spend is...
by Futurety Digital | Dec 30, 2021 | Digital Marketing, Online Communication
The Holiday season presents a huge opportunity for unique and engaging marketing strategies for your business. Taking advantage of holiday marketing can lead to an increased customer following and engagement post holiday season. Having an increased customer following...
by Futurety Digital | Dec 16, 2021 | Digital Marketing
Before starting a paid marketing campaign, it’s important to choose the platform best suited for your business, so let’s break down the difference between Google Ads vs Facebook Ads. Each platform is unique in their own ways and provides different benefits and values....
by Futurety Digital | Nov 24, 2021 | Digital Marketing, Online Communication
Meta announced their first big update of 2022. Starting January 19, Facebook’s ad targeting update means removing several Detailed Targeting options for paid ads on Facebook that aren’t used or relate to topics users deem sensitive such as political affiliation,...
by Futurety Digital | Nov 15, 2021 | Digital Marketing, Online Communication
The holiday’s are right around the corner. As a business, you think to yourself “how do I drive more website traffic?” A great question, and one of the answers we will discuss. For many businesses, the holidays provide a large part of their overall revenue for the...