by Futurety Digital | Feb 1, 2023 | Digital Marketing
Well, we know it will be the Chiefs and Eagles. But for us marketers, there are other big questions: Are Super Bowl ads worth the price tag? Is the publicity generated just by placing an ad worth more than the ad itself? Are the ads for the masses, or for...
by Futurety Digital | Jan 9, 2023 | Digital Marketing
Digital marketing is one of the fastest growing industries for the upcoming year. An essential part of any business in the 21st century, it lands at number seven on the Forbes list of, 25 Hottest and Fastest Growing Jobs, list. Popular marketing strategies across...
by Futurety Digital | Jun 27, 2022 | Digital Marketing
Inflation is on the rise and consumers are making more price conscious purchase decisions than before. We thought marketing during COVID-19 was the last time we would have to make big changes in our efforts for a while. Unfortunately, marketing during inflation proved...
by Futurety Digital | Mar 24, 2022 | Digital Marketing
New year, new rules? The fun (and frustrating!) thing about digital marketing is that the rules and trends are constantly evolving. It can be hard to stay up-to-date on what is important and what to focus on. Don’t worry, we’ve got you covered! Here are just a few of...
by Futurety Digital | Mar 9, 2022 | Digital Marketing
More Google updates for 2022! Google introduced an API update, Federal Learning of Cohorts (FloC), in March 2021. They’ve changed course since then and plan on rolling out Google’s Topics. This new API will provide a balance between finding privacy...
by Futurety Digital | Feb 2, 2022 | Digital Marketing
The Omicron variant is in full force right now and, with the unknown on the horizon in terms of shutdowns, let’s discuss how Omicron is affecting digital marketing. As digital marketers, we need to be on our toes at all times to make sure the strategy and spend is...
