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How TikTok continues to change social media

How TikTok continues to change social media

by Futurety Digital | Aug 15, 2022 | Online Communication

Tiktok is changing social media and is still one of the most popular platforms on the market today. It captivated users and businesses alike with its unique and easy-to-use format.  We’ve seen other social media platforms adjust their structure or use TikTok as...
What Does Facebook’s Ad Targeting Update Mean For Small Businesses?

What Does Facebook’s Ad Targeting Update Mean For Small Businesses?

by Futurety Digital | Nov 24, 2021 | Digital Marketing, Online Communication

Meta announced their first big update of 2022. Starting January 19, Facebook’s ad targeting update means removing several Detailed Targeting options for paid ads on Facebook that aren’t used or relate to topics users deem sensitive such as political affiliation,...
Facebook Ads vs Boosted Posts: What’s the Difference?

Facebook Ads vs Boosted Posts: What’s the Difference?

by Futurety Digital | Jul 28, 2021 | Digital Marketing

Many years ago, advertisers relied on billboards, print, and other traditional channels to get their message across. With the focus pivoting to online advertising, social media advertising is almost expected in order to remain competitive. If businesses decide to...
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